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Case Study

Cardiovascular e-learning modules

The challenge

A UK cardiovascular team were trying to prepare the market and improve their sales as the patent coverage for their key drug was coming to an end.

The solution

To help HCPs understand exactly which patients the drug could be used in and how to better improve the diagnosis of stable angina patients in the emergency department setting we collaborated with two key opinion leaders to develop some e-learning modules. We defined key learning objectives and developed copy to deepen the users’ understanding. We also created questions, polls and videos to enhance the interactivity of the modules.

The outcome

The team were very happy with the engaging modules which they couldn’t wait to include on their newly launched HCP website that we had worked on earlier in the year.

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